Want to sound strategic/senior? Here’s how


When you desire to up-level and ace more senior-level PM interviews, especially when you’ve been getting feedback that your answers aren’t strong/senior/strategic enough, you may be considering 2 options.

  1. Go for quicker hacks, memorizing answers, and getting a coach to refine your stories over 1-2 sessions.
  2. Fundamentally strengthen your strategic and product thinking skillsets.

A Client Success Story: A Journey to land 2 Staff PM Roles

Take my client for example, whom we are highlighting today for hitting their goal of leveling up this year. 🔥

They landed 2 Staff PM roles, with 10% increase and additional $50K in RSUs. 🔥

We started working together in Q1 this year, and now in Q4 their investment has come to fruition.

They transformed from struggling with on-the-spot thinking to confidently handling complex case and leadership interviews.

I love it when plans come together!

The keys to their success is to fundamentally level-up in their strategic and product thinking muscles.

Now, instead of freezing up and not knowing what to say when they get curveball questions, they can confidently demonstrate deep product thinking and leadership presence in stressful situations. 🔥

A Technique for Strategic Thinking: BLUF

One of the techniques that helped them with deeper strategic thinking is BLUF: bottom line up front.

This communicates their strategic insight up front, and frames their answers so that it conveys higher degree of complexity - one of the signals that is needed in more senior level candidates.

Want an example of BLUF?

The beginning of this email is my BLUF statement - that there are 2 ways to address feedback for not sounding senior/strategic enough.

The BLUF statement is also my spicy take, sharing my unique perspective that also serves as a hook into the rest of my story.

Want to give this a try?

I hypothesize that you’ll receive different feedback after thinking deeply about your own BLUF statements :)


My clients have landed roles at Meta, Google, Microsoft, Walmart, Tesla, Stripe, Intuit, Nvidia, Glean, Retool, Apple, and Tubi from Staff and Principal to GPM, Director, and VP, with compensation up to $1.2M this past year.

They didn’t get there by memorizing frameworks.

They transformed because they upgraded who they were being in the interview room, clearer, more senior, more grounded, and learned what “great” actually sounds like at the L6-L9 levels.

Most candidates try to change their outcomes without changing the way they think, communicate, or lead under pressure.

But when your identity shifts, when you start speaking, deciding, and framing like the level you want, opportunities move toward you faster.

The old way of prepping with endless surface-level mocks stretches your timeline.

Every month you delay your offer often means $10K-$20K+ in total comp left on the table when you are targeting $500K-$1M+ roles.

If this is the year you want to show up differently: clearer and more strategic to shorten your time-to-offer go here to request your invite for PM interviews and behavioral & leadership interviews across all roles, I’ll be in touch. 🌟

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