+ Add a level of sophistication 🍷 to acing Leadership interviews



How might you successfully ace leadership and behavioral interviews at leadership levels?

Let’s use "tell me about a time you failed" as our example.

Beyond Basic Frameworks

Most candidates would recollect what happened and tell their story in chronological order, using frameworks like STAR and its cousins.

But as a leadership candidate, you should demonstrate your strategic framing and go beyond surface-level recollection.

Introducing BLUF: Bottom Line Up Front

One way to achieve this is by effectively utilizing storytelling and communication techniques like BLUF: Bottom Line Up Front.

Here’s how it works:

1️⃣ State the Overarching Principle First

Example: "One of my favorite insights from Bezos is that failure should be viewed differently for new initiatives versus well-established processes."

This Principle is now the foundation that you will use to build your stories.

2️⃣ Add the Details Grounded in Your Principle

Present the details once your key Principle is introduced, adding colors to how big the failure was, while always staying grounded in the Principle.

For instance, are you talking about failing a new initiative, or failing to launch when processes were well established? What is actually the failure versus insightful learnings?

Why BLUF Makes a Difference

By leading with your BLUF, you provide a clear framework for crafting impactful senior-level stories, rather than simply recollecting a series of events.

The BLUF approach helps you demonstrate a level of maturity and strategic thinking that distinguishes you from the rest of the candidates.

My client calls this "adding a level of sophistication." 🍷


My clients have landed offers from Meta, Google, Microsoft, Walmart, Tesla, Stripe, Intuit, Nvidia, Glean, Retool, Apple and Tubi in Staff, principal, GPM, Director, and VP of Product roles with total comp up to $1.2M this year in 2025.

They didn’t get there by relying on AI prep or memorized frameworks.

They succeeded because they learned what great actually sounds like at the L6–L9 levels: clear, senior communication and strategic thinking under pressure.

The old way of prepping with endless mocks stretches timelines.

Every month you delay your offer means losing $10K-$20K+ in total comp when you are targeting $500K-$1M+ roles at L6 - L9 levels.

And the month of December accelerates the gap.

Most people slow down. The field clears. Your progress compounds faster.

You walk into January already in motion instead of starting from zero.

If you want to shorten your time-to-offer and interview with clarity and confidence go here to request your invite for PM interviews and behavioral & leadership interviews across all roles, I’ll be in touch. 🌟

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